vrijdag 26 november 2010
maandag 15 november 2010
Dear Foursquare, Gowalla: Please Let’s Stop Pretending This Is Fun
It’s a bad month to be Foursquare or Gowalla. Ten days ago, 900-pound gorilla Facebook announced Facebook Deals for Facebook Places (i,e., location-based coupons) and check-ins for third-party apps. A day later, Pew Research reported that, despite all the hype, the use of location-based services is actually declining in America, from 5% of the online population in May to 4% last month. Forget the fabled hockey stick; that’s more like a broken pencil.
Why? Because they’re not giving us any good reason to use them. Look at their web sites. Gowalla proclaims, “Discover the extraordinary in the world around you.” Foursquare says, “Unlock your city.” To which I say: “Oh, come on“ — and it seems I speak for approximately 96% (formerly 95%) of the population. I have no interest in enlisting in a virtual scavenger hunt, or unlocking merit badges — what is this, the Cub Scouts? — or becoming the narcissistic “Mayor” of my local coffee shop. Thanks for the offer, but I’m afraid I already have some semblance of a life.
I do want to keep up with my friends, and (sometimes) let them know where I am. But if you’re competing with Facebook in social networking and your name isn’t Twitter or Google, I’m sorry, but I don’t like your chances.
Further reading on: TechCrunch
From: Jon Evans, Techcrunch, 13 november 2010
Why? Because they’re not giving us any good reason to use them. Look at their web sites. Gowalla proclaims, “Discover the extraordinary in the world around you.” Foursquare says, “Unlock your city.” To which I say: “Oh, come on“ — and it seems I speak for approximately 96% (formerly 95%) of the population. I have no interest in enlisting in a virtual scavenger hunt, or unlocking merit badges — what is this, the Cub Scouts? — or becoming the narcissistic “Mayor” of my local coffee shop. Thanks for the offer, but I’m afraid I already have some semblance of a life.
I do want to keep up with my friends, and (sometimes) let them know where I am. But if you’re competing with Facebook in social networking and your name isn’t Twitter or Google, I’m sorry, but I don’t like your chances.
Further reading on: TechCrunch
From: Jon Evans, Techcrunch, 13 november 2010
Green meets Digital
This week I will be attending Green meets Digital. I will post interesting items from this meeting on this blog.
Introduction
Programm
Introduction
Programm
donderdag 11 november 2010
woensdag 10 november 2010
Abonneren op:
Posts (Atom)
